Campaign Budget Tracker
Campaign Name: Total Budget: £ Campaign Period:
Budget Allocation
| Category | Allocated | Spent | Remaining | % Used |
|---|---|---|---|---|
| Google Ads (Search) | ||||
| Google Ads (Display) | ||||
| Facebook / Instagram Ads | ||||
| LinkedIn Ads | ||||
| Content Production | ||||
| Design / Creative | ||||
| PR / Local Press | ||||
| Tools / Software | ||||
| Total |
Monthly Spend Tracking
| Month | Planned | Actual | Variance |
|---|---|---|---|
ROI Calculation
- Total Spend: £
- Leads Generated:
- Cost per Lead: £
- Surveys Booked:
- Revenue from Campaign: £
- ROI: %